Dev Sreerama
Designer . Thinker . Maker .
Art Direction
UX/UI
Design
Illustration & Photography
Fine Art
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DIRECTV
Led the design effort along with the Sr.Art Director in the massive rebrand and launch of DIRECTV as its own independent brand
Re-branding the digital existence of DIRECTV
Jr. Art Director
UX/UI . Web Design . Graphic Design . Branding
AT&T
Conceptualized and art-directed the launch of AT&T TV and a brand new ATT.com homepage, to help provide better customer centric experiences.
The transformational re-design of AT&T
FinTech for the new age
Lifesaver
Design Lead
Created a holistic FinTech brand that is designed to be approachable and targeted to a new generation of users
Branding . Web Design . UX/UI Design
Rebranding to target a younger audience
W.Britt
Designer
Played an instrumental role in helping the brand evolve into a modern and successful enterprise and enabled W.Britt triple its social media following
Social Media . Photography . Web Design
Pratt design education 2050
Woven
Designed a unique virtual reality app, which provides a platform to help designers grow and learn from one another. It’s designed like modern dating apps, but rewired to meet the needs of designers.
Branding . App Design . Advertising
Avoiding the awkwardness of sex education
Nitro
Invented an app that is designed to be interactive and helps people talk about sex education by elemenating the awkward stigma attached with it.
Branding . Advertising . UX/UI Design
Graphic Design . Packaging . Advertising
Tru
Conceptualized a modern religion that is designed for the age of social media. It works on retelling the story of old religious beliefs, to help people understand the workings of the modern world and the grasp that religion has on social/cultural norms.
Design a ritual for a fabricated new religion
Branding . Photography . Advertising . UX/UI Design . Typography
Nueva Moda
Created an innovative way to recycle fashion and promote sustainability. Designed a sustainable couture fashion line to compete with fast fashion including a mid-century modern influenced typeface for the brand.
Creating a new direction for sustainable fashion
Rework
Re/work is designed to set a new standard of sustainability within the fashion industry, while promoting the use of recycled and upcycled fabric in the construction of our clothing.